Being an avid fashion enthusiast, it can be challenging to draw the morality line at certain points. After all, everyone knows the fashion industry isn’t based on a principle of ethics, what with it’s furs and and leather goods. With that being said, it’s difficult to imagine the legendary animal rights organization, PETA, indulging in such opulence. But fear not activists, PETA is not about to sell it’s soul for a pair of alligator booties. It was announced earlier this week that the iconic organization, famous for throwing red paint on fur-wearing individuals at Fashion Week, will become a shareholder in the luxury French label, Hermès.
The news comes shortly after the label’s June public investigation, which raised questions regarding the brand’s usage of inhumane production practices. It was then reported shortly after, that Jane Birkin-who the label’s iconic “Birkin Bag” was named after-insisted that her name be removed from the crocodile item. It was reported that PETA plans to take action into their own hands, by purchasing a portion of the label’s shares in order to gain access to their shareholder meetings. According to PETA Executive Vice President Tracy Reiman, the organization intends to place pressure on the brand so that it will discontinue all it’s signature alligator and crocodile pieces.
So what are your thoughts on the matter? Do you think the brand will agree to discontinue it’s iconic pieces merely because PETA is putting pressure on them? Please comment below!